You need a better work life balance

"The only things that matter are supporting your team, meeting/managing deadlines and getting results. The rest is up to them, but don't take the piss."

Dan Kelsall | Founder | Offended Marketing

How would you explain what “you need a better work life balance” means?


I always think this is a load of bollocks. I get that people want more time to themselves, and I get that, for most, work isn't the be all and end all, but I think this narrative is generally spun by people who either hate their job and thus, want to do it less, or those selling bullshit narratives like the 4 hour work week. It's like the whole working from home thing. It works for some, but when it's pushed as the holy grail, it's generally by people who like working from home.

I think, as an employer, providing flexibility, and being empathetic to people's individual needs (childcare etc.), is the way to greater freedom. Just treat people like adults, basically. We let our guys work when they want, start when they want, give them a decent holiday allowance and so long as they meet deadlines, get results and don't take the piss, it works. Obviously, that won't work in every job.

What do you think about this ‘advice’?


Think I may have answered that above - haha!

Would you give this advice to other people?


Nope. Unless they're working in some totalitarian corporate where they're doing 80 hour work weeks for 20k a year.

If not, what alternative advice would you give to agency leaders?


Just have a bit of empathy and trust your staff to be adults. We tell ours the only things that matter are supporting your team, meeting/managing deadlines and getting results. The rest is up to them. Obviously, you'll get the occasional person who takes the piss, but they're few and far between, we've found.

What’s one thing Dan Kelsall has done at Offended Marketing to minimise the conflicts one has at work or at home?



We've just listened to people. And cared about them a bit. It really doesn't have to be more complicated than that.

Dan Kelsall's bio

Dan Kelsall is the founder of Offended Marketing.

Humble promo of Dan Kelsall and Offended Marketing


So few humans on this planet are comfortable with rejection or being ridiculed. Let alone constantly put themselves into a position where they are being ridiculed - publicly. That's what sets Dan Kelsall apart! Dan just says it how it is - take it or leave it. His motto: Sitting on the fence is for pigeons. You have to grow a tough skin and be ready to deflect anything that is thrown at you, when you take that stance in life. Most importantly you have to feel very secure. I really respect Dan for his honesty and authenticity. And if there's one person I know that represents authenticity to the T - it is Dan. Definitely check out his content on LinkedIn - it's usually entertainment and to some people offensive. But as Ricky Gervais put it: "Just because you're offended, doesn't mean you're right!"

Daniel (Polymensa founder)

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